Meisje in het Wit

Amateur art collectors, potential interior decorators, regular art appreciators – we're looking at you! Founded by Lieke van Duist, pop-up gallery Meisje in het Wit aims to make art more accessible to the masses by popping up in new locations all around Utrecht. There's no relationship more symbiotic than that between van Duist and an unadorned wall: Meisje in het Wit represents a number of young artists whose work begs to be seen; restaurants, studios and offices have visual blank spaces they need to jazz up or fill. Boom, there's a pop-up opportunity, each piece accompanied by a QR code to connect potential buyers to the gallery. Just check the webite to see what pop-ups are when and which artists are there!